Best Valentine’s Day Decorating Ingredients without Artificial Colors


Last Updated: Jan, 29, 2026 by Mimi Council | This post may contain affiliate links.

With Valentine’s Day right around the corner, you may be wondering how to celebrate Valentine's Day without artificial colors. With a day that’s focused so much on red and pink, it may be challenging to find festive treats that are free of artificial colors. So, I’m sharing the best Valentine’s Day decorating ingredients without artificial colors so you can decorate with your loved ones in mind this year.

Check out some of my favorite recipes that use these ingredients for bright, beautiful Valentine’s Day treats like Eggless Red Velvet Sourdough Cake Balls, Dark Chocolate Almond Hearts, or Dark Chocolate Raspberry Truffles With Cream Cheese.

pink sprinkles in a heart cookie cutter on a white marble counter.

In This Baking Guide

  • Best organic and natural food coloring for Valentine's Day
  • Plant based sprinkles that are perfect for Valentine's Day decorations
  • Organic Valentine's Day candy for decorating desserts
  • Naturally colored Valentine's Day recipes to try
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While Valentine’s Day is very focused on hearts, pink, red, and purple – when it comes to desserts, that most often means artificial colors are involved. But they don’t have to be! If want to bake classics like Organic Sugar Cookie Bars With Frosting, Strawberry Vanilla Layer Cake, or Soft Sugar Cookies With Pink Frosting you can easily make bright, colorful, and vibrant desserts using plant based dyes!

I’m sharing the best Valentine’s Day decorating ingredients without artificial colors so you can decorate to your heart’s content. All of these ingredients can easily be found online in my Amazon Shop Page so you can have it just in time for your Valentine’s Day baking!

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Food Dyes

Suncore Foods

Suncore Foods makes my favorite dyes because they are the only ones who make an organic dye! They have vibrant colors like pink, red, and purple, which are all perfect for Valentine’s Day! They also make a natural version of the dye as well, which is also great.

Freeze Dried Fruit & Vegetable Powders

I use organic freeze dried fruit and vegetables powders a lot. Organic beet powder, strawberry powder, and raspberry powder will give you different varying shades of pink that is perfect for Valentine's Day. Check out Organic Pink Food Coloring for my tutorial on how to make different shades of pink frosting using these ingredients! I also use beet powder in Pink Peppermint Ice, Homemade Cherry Marshmallows, and Cherry Cake With Whipped Cream Frosting.

ColorKitchen Foods

Additionally, ColorKitchen Foods also makes a natural food dye. Theirs works really well too and it’s also made from beets.

Find the links to everything my Amazon Shop Page dedicated to natural food coloring and decorating!

valentine's day organic food dyes in pink, red and purple on a white marble counter.

Sprinkles

India Tree

India Tree is one of my favorites for natural sprinkles. Their Nature’s Colors line is all free of artificial colors and they use plant based dyes. They have so many amazing options for Valentine’s Day! I really love their vibrant red and pastel pink.

But, you do have to be careful when buying from India Tree as they do make products with artificial colors as well, so always make sure you are purchasing their Nature’s Colors line. I use their Carnival Mix sprinkles in Eggless Sprinkle Cookies, their pink sprinkles in Mixed Berry Hand Pies with Glaze, and I use their Fiesta sprinkles in Birthday Bundt Cake.

SuperNatural

This is a new sprinkle brand I recently discovered that makes plant based sprinkles. They have tons of different options and make vibrant hot pink that's perfect for Valentine's Day.

Watkins 1868

Watkins makes nonpareils that are mainly pink, purple, yellow, green and white. These have a kind of pink vibe, which I think are perfect for Valentine's Day. These Watkins Nonpareils are also free of seed oils, which is incredibly hard to find in sprinkles! They look perfect on this pink heart cake.

Find the links to everything my Amazon Shop Page dedicated to natural food coloring and decorating!

pink heart shaped cake with rainbow sprinkles on a white marble counter with fresh flowers.

Candy

Candy is an essential part of Valentine’s Day! It wouldn’t be complete without it. These are my top picks for Valentine’s Day candy that you can eat on their own or even use to decorate cakes, cupcakes, cookies, or make a Valentine’s Day Charcuterie Board!

Lake Champlain

I love Lake Champlain Chocolates as they make amazing chocolates, and especially festive chocolates centered around holidays! This is so rare in the organic space, therefore they are my top pick! However, they do make both conventional and organic chocolates, so be sure you look for the ones that matter to you. These are some of my favorites for Valentine’s Day!

I use their chocolate hearts in Valentine's Day desserts like Valentine’s Day Peanut Butter Cookie Skillet, Eggless Valentine’s Peanut Butter Blossoms, Homemade Valentine’s Day Chocolate Box, and Chocolate Heart Thumbprint Cookies.

Additionally, they also make an Oragnic Raspberry Chocolate Bar, which has pink flecks of raspberry all throughout. This is delicious inside cookies, on top of cupcakes or cakes, or even as an addition to brownies. This subtle pink is festive without being overly festive and it brings so much flavor!

  • Assorted Hearts
  • Milk Chocolate Caramel Hearts
  • Raspberry Hearts
  • Raspberry Chocolate Bars
red, pink and gold wrapped foil hearts in small bowls on a white marble counter.

Unreal

Unreal makes non-GMO candy that’s free of artificial colors. While they don’t have Valentine’s Day specific candy, their Unreal Milk Chocolate Gems have pastel pink and purple colors. I will pick these ones out for a Valentine’s Day recipe like in my Valentine’s Day S’More Bars!

YumEarth

YumEarth makes organic allergy friendly candy with no artificial colors. They have lollipops and gummies that are perfect for Valentine’s Day!

  • Heart Gummies
  • Valentine’s Day Lollipops

Find the links to all the candy in my Amazon Shop Page dedicated to natural food coloring and decorating!

valentine's day smore bars cut into 9 square bars on a white marble counter.

More Valentine's Day Recipes

The Bake Shop

Visit The Bake Shop for foodie inspired tees, sweatshirts, and accessories. Find my favorite kitchen tools (with discounts!) in the Kitchen Shop. And shop our collection of food inspired dog accessories too!

Mimi Council in the kitchen

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